Before you jump into Facebook with both feet, consider your methodology. If you don’t have one, get one. Many businesses start a page, then never post. Others post so irregularly that their fans don’t even know they are there. Then, there are those who post like maniacs and don’t understand
Specializing has always been an effective marketing tool for businesses, and it’s a hot new trend for marketing agencies. This year, it’s all about the niche. The problem is, many niche market marketers are not true specialists. In the past few months, a number of people have come to me very