The Three Words AI Will Never Say to You
Picture the most confident new hire you’ve ever met. They read every manual cover to cover before their first day. They answer every question [...]
Why Your Website Doesn’t Match Your Actual Customer
A friend of mine had a house built last year. The same builder had just finished one for a family with four kids and [...]
Is Your Website Quietly Contributing to Employee Burnout?
Burnout is not always about working too much. Sometimes it is about doing the same preventable thing 30 times a day because your systems [...]
Evolve or Die
Rapidly changing technology has sped up the evolution of the successful business model. The fact is, tried and true strategies of just a few years [...]
Content is King
If you're a business owner, you probably want more clients. Period. Hundreds of blogs and marketing advisors list ways that you can get more clients, [...]
Is The Local Paper Cheaper Than SEO?
Cost to Advertise in National Newspapers Newspaper advertising used to be one of the most popular ways for businesses to find new customers. But today, [...]
SEO, AIEO, and GEO all Spell the Same Thing
If your feed looks anything like mine, you’ve seen it: “SEO is dead. Long live AIEO.” Or GEO. Or LLMO. [...]
Why 2.5 Stars Might Be Gaslighting Your Audience…
Every once in a while a study comes along that is worth sharing beyond the geek-o-sphere. This literally could chnage your business fortunes overnight. [...]
When Your Competitors Go Quiet, Get Loud the Smart Way
There's a strange thing happening in the market right now. Not Uncle Billy strange. More like “huh, did they really just do that?” kind of [...]
